🌍 Why We Joined 1% for the Planet
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🌍 Why We Joined 1% for the Planet
From day one, our mission has centered on giving back—not just through innovative products/services, but by making tangible contributions to the future of our planet. That’s why we chose to become a certified member of 1% for the Planet.
What Is “1% for the Planet”?
Founded in 2002 by Yvon Chouinard (Patagonia) and Craig Mathews (Blue Ribbon Flies), 1% for the Planet is a global network of businesses and individuals who commit to donating at least 1% of annual sales to environmental nonprofits. Today, that collective generosity totals hundreds of millions of dollars channeled to vetted organizations protecting biodiversity, fighting climate change, and restoring ecosystems .
Three Key Reasons We Joined
1. A Simple, Certified Commitment
By pledging 1% of our sales, we align our growth with environmental action. The certification from 1% for the Planet ensures transparency and accountability—we submit donation receipts and revenue documentation every year.
2. Join a Global Movement
We’re more effective together. As part of a network of thousands of businesses in 100+ countries, our contributions amplify their impact far beyond what we could achieve alone . Through shared values and collective action, we’re transforming philanthropy into long-term environmental change.
3. Trustworthy Partnerships
1% for the Planet vets their nonprofit partners, so we know our donations go to credible, impactful organizations—not lost in bureaucracy. This helps us and our customers feel confident that every dollar makes a difference. Real Impact—Real Stories
Numerous brands (like Patagonia, Klean Kanteen, and others) report that membership helps attract eco-conscious customers and builds trust—while also delivering measurable environmental benefits. That kind of legacy drives us forward as we grow.
Learn More & Get Involved
Curious about how 1% for the Planet works—or want to explore their members and partners? Visit their website:
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👉 1% for the Planet – official site – Explore their mission, membership options, and impact reports.
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🌱 Environmental Partners & Members Directory – Check out who’s joined and which nonprofits are receiving support.
In Summary
By joining 1% for the Planet, we’ve made a steadfast promise:
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đź’ˇ To donate a minimum of 1% of our annual sales to vetted environmental causes
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🤝 To be part of a worldwide network driving real, collective impact
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âś… To provide honest, certified stewardship of our giving
It’s a tangible step toward making business a force for good—for both people and the planet.
Thank you for reading! If you want to learn more about our sustainability initiatives or chat about how small business can make a big difference, we’d love to connect.